Creating a blog post can be a tricky endeavour. How many words should your post contain? Should it be short and sweet or longer and more detailed?
Understanding the basics of influential blog writing is essential to create engaging and informative posts for your readers.
This article is designed to provide a comprehensive guide to the ideal word count for your blog post, allowing you to create high-quality content efficiently.
So, how many words should a blog post have?
The best length for any blog post will depend on the topic and the level of detail needed to cover it adequately. A good word count for a blog post is generally between 800-1,500 words. Keeping your posts at a reasonable length will help keep readers engaged and prevent them from getting bored.
That’s just a guideline, though – the actual length of your post should depend on the topic.
To help you decide how many words are suitable for your blog, here are a few tips to consider.
First, take a look at the topic itself. If the subject matter is complex and in-depth, then it’s likely that you’ll need more than 800 words to explain it fully.
On the other hand, if your blog post covers a relatively simple concept, then 800 words might be just the right length.
Secondly, pay attention to readability. Shorter sentences and paragraphs might make for a better reading experience!
Finally, consider what type of blog post you’re writing: is it an in-depth article or an opinion piece? This can influence how many words you should write.
Ultimately, there’s no strict rule regarding how many words should be in a blog article. It depends on the topic and the style of writing.
But with these tips in mind, you can find the perfect balance for your content!
Table of Contents
What is Word Count?
Word count measures the words used in a blog post, article, or other written piece. It can be seen as an indication of the blog content’s length, size and scope.
Generally, the more words used, the longer and more detailed the blog post. The word count also indicates how much time and effort was spent writing it. Knowing how many words to use for each blog post can help readers find what they’re looking for quickly and easily within a reasonable amount of text.
When determining the average word count for a particular blog post, it’s essential to consider content quality and quantity.
A higher word count usually means more details are included in the post; however, if too many words are used without enough details or substance, it can appear bloated or unfocused.
On the other hand, insufficient words may leave out important information that would benefit readers.
The goal should be to find an appropriate balance between detail-rich posts with sufficient word counts while still being concise and focused on one topic at a time.
Understanding SEO and Word Count
If you’re trying to write a blog post that stands out from the crowd, then keep in mind two crucial elements: SEO and word count. SEO stands for Search Engine Optimization, which means optimising your content to be found more easily on search engines. To ensure your blog post gets seen by the right people, use relevant keywords and phrases throughout your placement.
Try to aim somewhere between 800 – 1500 words when it comes to word count. Writing too little won’t give your readers enough information, but writing too much will bore them. Keep your writing concise and use headings and subheadings to break up the text and make it easier to read.
Adding fluff won’t get you far! So take the time to find out what kind of longer content readers want and their preferred word length.
Writing a compelling blog post is an art, but with some practice, you’ll get the hang of it soon enough.
Ideal Blog Post Length for Different Types of Blogs
Writing a blog can be tricky, especially when deciding the ideal length. So, we thought we’d take some of the guesswork out and share our top tips with you!
Short Posts
A good word count for short blog posts is between 800 and 1000 words for most blogs. This length lets you get your point across without overwhelming readers or taking up too much of their time. Short blog posts are especially effective for sharing updates about upcoming events, sharing tips or advice, or providing quick announcements.
Medium Length Posts
Most longer blog posts should be at least 1500 words in length. At this length, you can cover more complex topics and provide plenty of detail related to the subject matter. Medium-length blog posts are great for providing deeper insights into a particular topic or offering in-depth analysis of an industry trend.
Longer Posts
Longer blogs that exceed 1500 words can help with SEO ranking because they typically contain more keywords and phrases related to the topic. However, some readers may find these lengthy articles intimidating, so it’s important to break them up with images and subheadings throughout the post. That way, readers can quickly skim through the content if they choose not to read it all simultaneously.
But if you have an incredible story that needs a deep dive into many different elements, go ahead and write something longer – there’s no set limit here!
Just make sure you give readers plenty of breaks throughout (like this one!) and don’t forget to use headings and subheadings so they can quickly jump ahead to the parts they care about most.
And, of course, no matter what type of blog post you write, it should always be exciting and engaging!
Benefits of Longer Blog Posts
Regarding blogging, there is no one-size-fits-all answer to how many words should be included in a blog post. However, there are some distinct benefits to writing longer blog posts compared to shorter ones.
Firstly, longer blog posts tend to be more comprehensive and detailed. They allow you to cover a topic in greater depth, providing readers with more information and insights. This can be especially useful for topics requiring much explanation or analysis.
Additionally, longer blog posts can help establish your authority on a topic and demonstrate your expertise.
Secondly, longer blog posts tend to be more engaging and exciting for readers. They provide more opportunities to include visuals, such as images, videos, and infographics, which can help break up the text and make it easier to digest.
Furthermore, longer blog posts can also help encourage readers to stay on your site longer and explore other available content.
Finally, longer blog posts can also help improve your search engine rankings. Search engines prioritise comprehensive and detailed content, so having longer blog posts can give you an edge over competitors with shorter posts.
In conclusion, while there is no definitive answer as to how many words should be included in a long-form blog, there are several benefits to writing longer blog posts compared to shorter ones.
Longer blog posts tend to be more comprehensive and engaging for readers and help you establish your authority on a topic and improve your search engine rankings.
Strategies for Increasing Word Count
Struggling to reach your desired word count for a blog post? You’re not alone! But don’t worry — some tried-and-true strategies can help you get to the blog length you need:
- Expand Your Topic: Consider expanding the scope of your topic to cover more related points. Doing this will allow you to provide more detailed information and insights, which can help make your content more valuable to readers.
- Include Examples: Examples can be a great way to illustrate a point or concept, and they can also help increase the word count of your blog post.
- Break Up Text with Visuals: Visuals such as images, videos, and infographics can help break up long blocks of text and make it easier for readers to digest. Additionally, visuals can help increase your blog post’s overall word count.
- Use Longer Sentences: Using longer sentences can help increase your blog post’s word count while making it easier to read. Just be sure to avoid overly long sentences that become difficult to understand.
- Add Quotes and Statistics: Quotes and statistics can be a great way to add credibility to your blog post and provide additional information for readers. They can also help increase the overall word count of your post.
- Take A Deep Dive: Don’t be afraid to dive deeply into a topic. If a particular idea or point interests you, explore it further — you never know what gems you’ll discover.
Increasing your word count doesn’t have to be an arduous task — with some creative thinking, you can make the process enjoyable and even inspiring. So grab a cup of coffee, hit the keyboard, and see what comes out!
By following these strategies, you can easily increase your blog post’s word count while making it more comprehensive and engaging for readers.
Writing Tips for Achieving Optimal Word Count
When it comes to achieving an optimal word count for blog posts, a few tips can help.
First, set a goal for the number of words you want to reach. This will give you something to strive toward and also helps ensure that your blog post is comprehensive enough while not too wordy.
It is important to break up your post into smaller chunks, explaining each point or idea well with additional facts or examples. This way, readers can quickly grasp the information and stay engaged.
Additionally, ensure you proofread before submitting or publishing your post. This will help reduce unnecessary words and phrases that may have been inadvertently included in the text during the writing process.
Finally, don’t be afraid to ask for feedback from a colleague or friend who can provide valuable input on optimising your word count without sacrificing content quality.
Is There A Limit on the Number of Sub Headings
When it comes to the number of subheadings in a blog post, there is no hard and fast rule. However, too many subheadings can make your post look cluttered and disorganised. It’s vital to use headings strategically so readers can easily find the information they need.
Aim for around five to seven subheadings for an average-length blog post as a general guideline. Ensure each heading is relevant and adds value to the overall article.
Short descriptive titles are best for helping readers quickly navigate your content.
Additionally, it would help if you also considered using additional formattings, such as lists and bullet points, as these can help draw attention to key points within your post without cluttering the page with extra headings.
What Does Google Say About Blog Post Length?
According to Google, a blog post has no specific ideal length. Instead, Google suggests that blog posts should be as long as they need to be to cover the topic and provide value to readers adequately.
However, when determining its search rankings, Google does consider factors such as the amount of content on a page and how well it matches the user’s search query. This means longer blog posts may be advantageous if they provide comprehensive, helpful information that satisfies user intent.
In general, many experts recommend that blog posts be at least 800 – 1500 words long, but longer posts (over 1,500 words) can perform better regarding search engine optimisation (SEO) and social sharing.
Ultimately, the length of a blog post should be determined by the content and the needs of the target audience rather than an arbitrary word count.
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Conclusion: Find the Right Balance
Writing a blog post doesn’t have to be an intimidating task. It can be pretty enjoyable! Whether you’re looking to inform, entertain, or drive traffic to your website, having the correct word count is key.
While there’s no one-size-fits-all answer to how many words a blog post should have, we recommend aiming for between 800 and 1,500 words.
That way, you can say enough to cover the topic thoroughly but not too much that readers get bored.
No matter how long you decide to make your blog post, it is paramount that you focus on quality over quantity. Your content should be well-researched and structured with an engaging introduction and strong conclusion that ties everything together.
If done correctly, shorter posts can still provide as much value as longer ones if they contain high-quality information in an easy-to-read format.
Finding the right balance between length and quality is essential for any successful blog post. But prioritise quality over quantity at all times!
With these tips for best practices, let your creativity flow and keep writing!
